Summary

To count total lines in a cell, you can use a formula based on the LEN, SUBSTITUTE, and CHAR functions. In the example shown, the formula in C5 is:

=LEN(B5)-LEN(SUBSTITUTE(B5,CHAR(10),""))+1

Generic formula

=LEN(B5)-LEN(SUBSTITUTE(B5,CHAR(10),""))+1

Explanation 

First, the LEN function counts total characters in the cell B5.

Next SUBSTITUTE removes all "line returns" from the text in B5 by looking for CHAR(10) which is the character code for the return character in Windows. LEN returns the result inside of a second LEN, which counts characters without carriage returns.

The second count is subtracted from the first, and 1 is added to the final result, since the number of lines is the number of returns + 1.

Dealing with empty cells

The formula in the example shown will return 1 even if a cell is empty. If you need to guard against this problem, you can wrap the formula in IF statement like so:

=IF(ISBLANK(B5),0,LEN(B5)-LEN(SUBSTITUTE(B5,CHAR(10),""))+1)

Mac version

On a Mac, the code for line break character is 13 instead of 10, so use this formula instead:

=LEN(B5)-LEN(SUBSTITUTE(B5,CHAR(13),""))+1
In Excel 365, both Win and Mac versions of Excel use CHAR(10) as a line break. 
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Dave Bruns

Hi - I'm Dave Bruns, and I run Exceljet with my wife, Lisa. Our goal is to help you work faster in Excel. We create short videos, and clear examples of formulas, functions, pivot tables, conditional formatting, and charts.